Profiting From The Written Word

– Mentorbox is a new subscription-based service which sends customers a monthly box containing interesting books filled with study sheets, detailed notes, summaries, and the like.

– Alain De Botton’s School of Life has a bibliotherapy service in which people are guided to penetrating works of literature that grapple with whatever problems they’re currently facing. Feeling depressed? — here is a list of ten of the greatest books talking about happiness/meaning/suicide/etc. Oh, and we’re eager to help you apply those messages to your unique situation for $100/hr.

– Bill Gates famously locks himself away for two weeks in an isolated cottage to read books which he believes will add value to his business.

– I once read an article (from The Economist, I think) which opined that businesses should forego generic team-building exercises in favor of having employees read and discuss books as a way of articulatinga shared vision.

Maria Popova famously makes a living reading awesome books and sharing their lessons on how to live well.

– There are entire college curricula geared toward the Great Books. For a long time this was the way of educating a society’s elite.

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Surely it should be possible to combine these business models in some way, right? You could have a monthly subscription service which sends you books and notes a la mentorbox, but maybe there could be different ‘tracks’; instead of only receiving books about productivity, you might also opt to receive books about happiness, intentionality, adventure, etc. Each month you could switch your focus depending on how you’re feeling and what your needs are. For an additional fee you could get 1-on-1 coaching, maybe even with the author if they’re still alive.

Offer a special package to businesses interested in a company reading list. Work with the CEOs to devise a company worldview and then have your professional readers build a curriculum on that basis. Have your own space for businesses wanting to do retreats — and charge $10,000 for two weeks, with unlimited individual and group coaching.

 

I can’t think of a better than job than ‘professional reader’.

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